Oliviya laminates with its distibutor Akshat Marketing has come up with another range of brand called INSPERIA. “We have launched new catalogue called INSPERIA and looking for distributors from across the country. At present we have appointed distributors for Mumbai, Pune and Indore and the target is to appoint 25 distributors by the end of this year,” said Mr Ashish Gupta, Director, Super Prime Laminates.
“Today the concept selling is making an impact in laminate category and every state has its own test. Someone wants natural look like veneer and other soft textures, such as in South India people want heavy look while in Gujarat and Maharashtra people want soft textures and natural look. We are trying to present natural look through this newly launched folder. We have synchronized textures which gives perfect look of veneer. It is very cost effective compared to veneer,” The company has its own manufacturing at Bhiwadi, Rajasthan.